Our WordPress Process

4–10 wks

Typical build

Depends on scope and approvals

Always

Scope document

Written before heavy development

Milestone

Checkpoints

Visible progress for stakeholders

Supported

Post-launch

Maintenance and iteration routes

How we work

Five stages from first conversation to launch and ongoing support — each with a clear purpose so scope and expectations stay aligned.

We start with the business context, current pain, commercial goals, and technical constraints so the scope is built around the real job.

We define architecture, content structure, priorities, and the fastest route to a stable WordPress outcome.

Where design is involved, we align layout, hierarchy, proof, and calls to action around how buyers actually make decisions.

The build focuses on performance, maintainability, and editing clarity rather than piling on tools you will regret later.

We launch carefully, verify the essentials, and stay available for support, optimisation, and the next phase.

The same discipline we use on service engagements — visible milestones and written scope.

1
Week 1
Discover
Business context, pain points, goals, and technical constraints.
2
Week 1–2
Plan
Architecture, content structure, priorities, and estimate.
3
Week 2–4
Design
Layout, hierarchy, proof, and conversion paths where design applies.
4
Week 3–8
Develop
Performance, maintainability, and editor clarity in the build.
5
Week 8+
Launch
Go-live checks, handoff, and support for the next phase.

Illustrative allocation for a mid-scope WordPress project — your plan is adjusted after discovery.

Typical mix100%

Less guesswork for your team and fewer surprises during the build.

Clear scope before buildArchitecture, content priorities, and integrations are agreed early — not discovered mid-sprint.
Editing workflows that lastYour team can update pages and services without breaking layout or fighting the CMS.
Performance built inSpeed, caching, and asset discipline are part of development — not a bolt-on before launch.
Support after go-liveWe stay available for fixes, optimisation, and the next phase once the first version ships.